TikTok is being tested as US authorities consider a ban. There's just one problem: it's not just an app for silly videos anymore, it's now part of our culture.
Who are they? TikTok generation. You can think of them as teenagers rocking their hips to a song by Megan Thee Stallion. In fact, more than a third of Americans use the app.
This week alone, TikTok CEO Shou Zi Chew said the app has reached 150 million active users in the United States. This is up from the 100 million the app announced in 2020.
It has changed the online experience far beyond its own platform, almost every other major social media platform has moved. to video.
What's wrong?
Any potential ban on the app would be more than just a legal or legal battle. Consider how dramatically American culture has been altered and interwoven with foreign-owned apps.
Like it or not, TikTok is establishing discussions about beauty standards, cultural fit, finance, privacy, and parenting, and influencing consumer habits from books to music, by promoting small businesses and informing users about the avian tragedy.
Pew research shows that a small but growing number of American adults also get their news on TikTok, even as news consumption on other social media platforms has stagnated or decrease.
It is this range that seems to worry the Biden administration. He cited national security concerns that TikTok is owned by Beijing-based company ByteDance, which is subject to Chinese law requiring it to comply with information requests. about its customers for the government. White House officials told TikTok they must divest from ByteDance or face a possible ban.
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